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AMP Energy.com   visit the project's website »
Category: Website (design + code) | Added by The SuperGroup on 09/15/08

Pepsi/Mountain Dew needed an engaging online experience for their energy drink, AMP. The SuperGroup was asked to concept, design, and execute a complete web overhaul, including content creation. The site we created utilized interactive video and 3D to create a drag and drop fame where users must use their wits to find the hidden AMP. In adddition to the game, we also created the sub sections and their content, including AMP Girls - a user generated section where female visitors could upload a photo and be rated on their "AMP Spirit."

Tags: AMP, energy, flash, viral, web 2.0, Dale Earnhardt Jr, Pepsi, Nascar, game, design

Comments   (1)
Did you guys do the current AmpEnergy.com? Because no offense if you did, the current site is nowhere near as cool as this one. What happened?
added by Peter J. on September 29, 2008 at 12:30 pm
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The SuperGroup
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Field:
Web Design/Development

Location:
Atlanta, Georgia (GA)

Website:
http://www.thesupergroup.com

About The SuperGroup:
The SuperGroup is an Atlanta based creative agency that specializes in three distinct, yet symbiotic, disciplines: Creative Consulting, Graphic Design, and Interactive Development.

We combine these disciplines to concept, design and produce highly interactive, brand centric web experiences. We separate ourselves from competitors by two distinguishing factors:

1. An exceptionally high quality of work, both in terms of deliverables as well as client services.
2. An agile, responsive team able to quickly provide solutions and consistently meet tough deadlines.

We are people who think long and hard, come up with mind-bending ideas, and then do whatever it takes to execute those ideas to their full potential. Our creative is the turbo-charged engine that allows us to deliver stunning, and relevant interactive experiences.

Founded in 2002 by Brad Lewis, Chris Wallace, and Gabe Aldridge, The SuperGroup has provided creative services to an eclectic list of clients including Johnson and Johnson, PepsiCo, Nestle, and AOL/Netscape. Our award winning team continues to innovate, and strives to produce the most creative and noteworthy content for the web.

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